Humid Wishes you Happy Holidays
December 22, 2009
When we sat down to figure out what we wanted to do for our holiday mailer this year, we decided that we were going to try something different. Since 2009 has been such a tough year for everyone, we wanted to do something fun that would end the year on a good note. So we rolled up our sleeves, broke out the homemade play-doh, and went to town. We hope that you enjoy watching our short (really short) holiday film featuring the humid guy as much as we enjoyed making it.
Sharing the Sky
November 3, 2009
Hello all. This is Amy – the newest ‘member’ of humid – writing to you today with another experience. In trying to think of something thrilling to add to the mix of mountain biking, kayaking, and having babies, I remembered what I did this summer! I went parasailing for the first time. Now, I have usually classified parasailing in the ‘extreme activities’ category up there with sky diving and bridge jumping. I have never really felt the need to pursue such activities, though maybe if presented with the opportunity, I wouldn’t turn it down. So when this summer, my Uncle decided to take his family parasailing during our family vacation to Ocean City, MD, the rest of us were faced with the decision to join in the fun. My sister and I decided we were up to some fun and new adventures, so we went along for the experience.
Let me tell you – it was not anything like I imagined it! I am not a huge fan of roller coasters and ‘loosing your stomach’ and this is what I was imagining most of this sailing experience would do to me – not at all! We took off right from the back of the boat (which worked out way better than starting on land and face planting into the water like everyone on America’s Funniest Home Videos does!) and just lazily floated up above the water. I think we were on a 900′ rope or so and were up in the air for about 10 minutes or so. At the end, they bring you down (the part I thought was going to feel like falling out of the sky) and dip your feet in the water, and then pull you into the boat. It was definitely a lot of fun, so relaxing to be floating up in the sky, and it’s a great view. I recommend the experience, especially riding with someone else – it’s always fun to share experiences!
Atayne Shirt Graphics
October 28, 2009
Atayne is a great company focused on sustainability and using recycled materials. Currently, their main product is running and athletic shirts. Their goal is to make gear that is better for people, the planet, and performance.
Since they have such a message surrounding their shirts, they were interested in creating shirt graphics that took the statement even further. These designs were created to promote the message. We look forward to continuing our relationship with Atayne to advertise a more sustainably minded world. Check out some of the designs and let us know what you think.
To learn more about Atayne, or to purchase shirts, visit: www.atayne.com
To learn more about Atayne, visit: www.atayne.com
SRDC Benches are Here!
October 13, 2009
A little over a year ago we were approached by Josh Nims of the Schuylkill River Development Corp. He was looking for someone to design a bike rack/bench combo for their restoration efforts along the banks of the Schuylkill River. We decided that we were going to donate our design services and were able to get most of the materials and fabrication donated as well. The bike rack/bench combos were installed at the end of the summer! We finally had some free time to head down to the river trail and snap a few photos. If you are interested in checking them out, just walk down the river trail past the Water Works until you are blinded by two brightly colored objects off to the side. Park your bike on the back of the bench and take a load off as you watch the river or the traffic on I-76. Let us know what you think!
Click here to see more behind the scenes of the bench design.
East Falls Presbyterian Newsletter
September 10, 2009
East Falls Presbyterian Church is very involved in the local community and is right around the corner from the studio. Recently, the church approached us about designing an e-newsletter template that they could use to send out recent activities, events, and news to the community. Now with the template we provided and the use of Campaign Monitor, they can do just that!
Fear Cannot Be Hidden
August 24, 2009
So, this experience actually occurred in the spring, but we’ve been pretty busy, and have not had the chance to write about it until now. I (James) am writing this experience because typically these stories come from the parents, but I think it is interesting to have someone else’s experience (in this case, as the coworker/uncle). So here it is… from my perspective…
It started out when Kyle and I had the task of running the office for a week while Josh was off playing the “my wife is having a baby at any moment” card. Despite our scattered selves, we did a good job, and kept everything afloat. Then we got the call saying “it’s happening tonight!”, but the question was….when? I arrived at the hospital later that evening with my mother-in-law (Liz and my wife were already there) and set up camp in the waiting room. A few hours went by of playing the waiting game. Kyle showed up a little while later, and after playing iPhone games to pass the time, Josh finally walked out of the delivery area looking all composed and proud as a new dad (when really he was scared out of his mind… check out his face in the image below!)
So after hours upon hours upon hours of waiting (Ok, it wasn’t as bad as I’m making it sound) we finally got to see this new little addition to the Baker (and humid) family. His name is Elliott Kristoff Baker and after just five and half short months, we already have him programming in wordpress and making films about dinosaurs!
This experience was definitely one for the books, as most births in the family are. Josh probably had the best experience out of this one, but we were right there to enjoy it with him (waiting…playing games….eating donuts….it was rough) Come on! Like Josh had a hard time! Amy is the one who did most of the work. Congratulations again to Amy and Josh for providing such a great piece of entertainment, and our new studio mascot.
Rhodes Capital Identity Package
August 19, 2009
Rhodes Capital Management is an investment management firm who specializes in ‘alternative investment strategies and newsletters for individual and institutional investors’. They contacted us about refreshing their look, starting with their logo. When updating a logo it is always important to keep consistent elements from the old logo. In this instance, this was the lighthouse. We are also in the process of working with them to re-design the look of their website.
To learn more about Rhodes Capital, visit: www.rhodes-capital.com
PMBA Logo Design
August 19, 2009
Several of our team members are avid mountain bikers. Through our participation with the Philadelphia Mountain Biking Association (PMBA) the opportunity to re-design their logo was presented to us.
Keeping some elements of the old logo, our goal was to make the logo recognizable as the PMBA logo and yet updating the design for their current brand. We kept the Liberty Bell and the reference to a chain ring – both were simplified to keep the logo clean. The crack in the Liberty Bell creates a mountain trail because after all, it is a mountain biking logo.

SRDC Bike Rack
August 7, 2009
When the Schuylkill River Development Corporation (SRDC) came to us and asked us to develop a bike rack for the up-coming skate park to be placed in Philadelphia, we were excited to donate our time to the endeavor. We took this challenge and ran with it, not only developing a bike rack, but a bike rack that serves as a bench for seating. We enjoyed combining our design skills with our biking interests and being able to give to the community. They should be placed in the park shortly!






















